If you're looking for an executive-level role, your LinkedIn profile isn't just a formality. It's a way to get potential opportunities in hand without much effort. Keep in mind that your LinkedIn profile can make or break your chances, so building a powerful presence is a must for an executive job search.

So, what does your LinkedIn profile look like? It should be like that people stop, read and reach out easily. Here in this post, we're sharing the best tips to build a LinkedIn presence. So, let's get going.

1. Create a Strong LinkedIn Profile

Think of your LinkedIn profile as a business card, of course, in a more detailed and much better form. This is the first thing a hiring manager or recruiter can see and approach you accordingly. So, here are the important changes you should make first:

• Professional Photo: A clear headshot with good lighting. No selfies, vacation pics, or outdated photos from a decade ago.
• Strong Headline: Instead of just writing “CEO” or “VP of Marketing,” use something like “Growth-Focused CMO." "Scaling B2B Startups to 8-Figure Revenues" "Team Builder & Innovation Leader"
• Custom URL: LinkedIn lets you create a custom profile link. Clean it up to something like linkedin.com/in/yourname.

2. Share Your Career Story in the "About" section

Many job seekers often skip this part and create a simple About Us section. However, this is an opportunity to connect with your target audience, which includes recruiters, hiring managers, and peers.

• Start with what drives you in this field or what value you add to a company.
• Highlight particular achievements, such as increasing revenue by $15M.
• Write as if you're sharing your experience with a coworker over coffee.

3. Share and Engage With Posts Daily

LinkedIn's algorithm prioritizes active users. If you're serious about executive job searching, posting once a month can change the game. Here is what you can do.

• You can discuss leadership, industry trends, or personal growth lessons.
• Engage with others. Comment on industry changes, congratulate colleagues on promotions, or express your thoughts on business news.
• Join conversations or get involved in the community, and keep yourself top of mind because even 15 minutes can make a difference.

4. Ask for Recommendations & Give Them

This really matters, and you may know why. Social proof can create a buzz and reach your profile to  CEOs and hiring managers. Ask prior coworkers, mentors, or team members for recommendations. These are public testimonies that increase credibility. Do not just ask. Offer to compose it for them first. When you contribute value, it usually comes back.